Strategic Planning

Strategic Plan CoverOn behalf of the Washougal City Council, we are pleased to announce the release of our city’s new 5-year Strategic Plan. Your City Council strives to ensure that Washougal is moving forward and that we are constantly improving our city for the betterment of all who call it home. The Plan sets forth our priorities, goals, and objectives, and provides a framework for the decisions we make as your city government.

We began this initiative to update our Strategic Plan in 2022, with the goal of developing a roadmap for the future of our community. Our Plan was built through the extensive involvement of our residents, business leaders, and community groups, and it reflects our shared vision for a thriving and prosperous Washougal that benefits all. Many of you provided important input into the development of the Plan through attendance at one of our open houses or community forums, or by completing the survey and providing input via our web-based community engagement site. Your input was vital in shaping our Plan and we are grateful to all that participated. This is your Strategic Plan.

The Plan includes five key strategic priorities:Strategic Priorities

  1. Economic Development and Community Prosperity
  2. Financial Health and Core Services
  3. Vibrant Town Center
  4. “Smart Growth”
  5. Redefined Community Identity

Each of these areas is critical to the future success of our city. Please take some time to read the following pages and discover the goals and objectives linked to each priority, as well as the methods used to measure accomplishments.

Mission Statement

Our mission is to provide fiscally responsible services that promote our vision of a safe and beautiful community that can be enjoyed for generations to come.

Vision Statement

Washougal will be a safe, vibrant, and friendly community that successfully balances growth and expanding economic opportunity while preserving the community’s natural beauty and the unique amenities of small-town living.

Guiding Principles

People-focused and Responsive

We are highly responsive, serving the community with respect and kindness.

Bold and Practical

We are innovative and creative, utilizing pragmatic ideas to proactively address issues and solve challenges.

Trustworthy and Accessible

Our door is open and we provide clear and concise communication, serving with the highest ethical standards and professionalism.

Accountable and Fiscally Responsible

We are responsible for our actions and decisions, carefully managing the city’s resources.

Engaged and Collaborative

We listen to and work with our community to achieve shared goals.